Ahan Analytics, LLC Thought Blog - Thoughts on making practical use of analytics
Dec
10

Why Can’t I Have the Brownie Instead of the Muffin with My Box Lunch Special?

written by Dr. Duru

I maintain a relatively regular lunch rotation that features essentially the same main item at each eating establishment. Today, I was delivered a shock to my comfortable culinary routine: I was told that I could not substitute a brownie for the muffin that comes with the chicken salad sandwich box meal at, what I will […]

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Nov
11

Analytic Lessons from Subway’s $5 Footlong Promotion

written by Dr. Duru

Subway’s $5 footlong promotion has become a nationwide hit. In “The Accidental Hero,” BusinessWeek writer Matthew Boyle describes how the promotion grew from just a few franchises in Florida to become a top-10 fast-food brand this year. The story demonstrates how a small, local idea can become a nationwide success. The story also powerfully displays […]

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